Client engagement · Agri-food product strategy & design

NILO

A clearer product vision for a connected food marketplace.

Strategy, design & go-to-market
NILO’s public guest marketplace. TARIY’s engagement covers strategy, vision, product design, and GTM.

NILO’s public guest marketplace. TARIY’s engagement covers strategy, vision, product design, and GTM.

01 / Context

The business behind the work.

NILO Marketplace connects agri-food product discovery with participating companies and publicly listed requests for quotes. Its public experience gives buyers and suppliers a way to explore market opportunities.

02 / The challenge

What needed to change.

Translate a marketplace opportunity into a coherent product vision, understandable user experience, and focused market direction.

03 / Our approach

Connect the thinking and doing.

TARIY provided strategy, vision, product design, and go-to-market direction. The work brings the business opportunity and product experience together around the people the marketplace serves.

04 / The work

What the engagement covers.

  • Business and product strategy
  • Marketplace product vision
  • Product experience design
  • Go-to-market strategy

05 / Business value

Built with purpose.

The engagement connects what the product should help people accomplish with how it is designed and communicated. The public marketplace illustrates the product context; transaction volume and commercial outcomes are not claimed.

Let’s move forward

What could this look like for your business?

You don’t need to know which technology to use or exactly where to start. Tell us what you’re trying to accomplish. We’ll help you explore the right path forward.

Discuss Your Project